Innovation With Lasting Impact

George has made a career of coordinating teams of professionals for optimum results. With more than 35 years of experience in business, mergers and acquisitions, strategic partnering, manufacturing, technology development and more, George has spearheaded several successful start-ups in a multitude of industries from manufacturing and software applications to hazardous waste remediation and land development. 

Well-seasoned in doing business at all levels, George has overseen the acquisition of 18 companies and the opening of overseas subsidiaries. Many of the companies he founded remain international leaders in their fields today.

Shoaib is a rags-to-success serial entrepreneur who started his first business with less than £100 in his pocket and quickly built it up to an award-winning, million-pounds-per-year concern. A chartered accountant formerly with PricewaterhouseCoopers, Shoaib has helped hundreds of businesses build sound financial functions whilst offering growth strategy, business plans, financial accounting, and modeling. With strong leadership and leveraging more than 20 years of building over a dozen business ventures, Shoaib has a passion for disrupting current business models. Previous ventures have included accounting firms, pharmaceuticals, SaaS applications, and SuperApps.

Mary Ellen, Co-founder and Communications Director, has spent 35 years connecting dots across industries — academia, manufacturing, consulting, trust banking, non-profit healthcare, and medical research. She founded a graphic arts firm serving advertising, corporate marketing, and film, then rose to President of an award-winning film design company. Trained in architectural and environmental design with a focus on green, medical, and childcare facilities, she brings creative vision and practical systems thinking in equal measure. She translates complex environmental technologies into clear strategies and straight talk that drives real engagement and collaboration.

Richard is a finance professional with over 25 years of experience spanning academia, corporate valuation, and sustainable investment. A senior vice president at GARP and former finance professor, he has advised governments and institutions on project finance and risk management across Africa, Asia, and the U.S. His focus with Watts Matter is on aligning capital flows with sustainable industrial development and circular-economy growth. Richard holds a PhD in Finance, is a Chartered Financial Analyst (CFA), and a certified Financial Risk Manager (FRM).

Nick is a visionary business leader with over 30 years of experience across five continents and 40+ countries, including senior roles at General Motors, Chevron, PricewaterhouseCoopers, and Mott MacDonald (UK), plus consulting for the World Bank and UNOPS. He is a Chartered Purchasing and Supplies Professional, CPA, Certified Internal Auditor, Certified Public Secretary, and Certified Information Systems Auditor, with a Master's in Procurement, Logistics and Supply Chain Management. Nick is a committed environmental champion with business interests in clean cooking, e-mobility, green energy, and smart agriculture.

Alex is a passionate entrepreneur who follows his instincts and values purpose-driven work. After earning an engineering degree, he pursued a successful acting career before returning to business. He applied his technical skills to ventures, including an air purification system for businesses during COVID-19, and spearheaded the development of a new industrial park in Guatemala. He also launched a bone broth brand focused on health and wellness. Alex lives in Mexico City and is actively involved in both family life and his community. He has led business development for Watts Matter across Latin America since 2010.

Mehdi specializes in renewable energy and energy systems. He evaluates return on investment (ROI) for renewable energy projects and assesses mitigation costs related to energy initiatives within environmental constraints. He is trained as an engineer and holds specialized certificates from Harvard University, École Polytechnique De Paris, and Denmark Technical University. He and Feriel Bouhali won the top National honor for their work on a device producing biogas from household waste. Medhi's dedication to innovation and problem-solving makes him a trusted resource at Watts Matter.

Feriel primarily focuses on HVAC efficiency, energy efficiency in building design, and thermal insulation. Her proficiency lies in optimising heating, ventilation, and air conditioning systems for enhanced energy efficiency. In addition to her degree in engineering, she has a specialized certificate in Efficient HVAC Systems from Delft University of Technology. She shared top honors with Medhi Zerhouni for designing a device that produces biogas from household waste. Feriel channels her knowledge and innovative problem-solving toward creating a more eco-friendly and energy-efficient world.

Malcolm is a seasoned Engineering and Commercial Management Professional with international experience across Europe and Asia—a qualified I.Eng. MIET and MCMI with a Professional Diploma in Management, he specializes in engineering, project delivery, and contract recovery. He served as VP and MD of Siemens Thailand’s networks business for a decade and held senior roles with Nokia and Alcatel-Lucent, managing high-value telco infrastructure contracts. Based in APAC since 1992, Malcolm has built strong regional relationships and led commercial operations across Thailand, Vietnam, Myanmar, India, Indonesia, the Philippines, and Africa.

Pongpon is an experienced Business Development and Executive Management Professional with degrees in Accounting, Law, and Business Administration. He has held senior roles in both local and international companies, with a strong focus on developing new business opportunities across Thailand, Indo-China, and the Middle East. Pongpon brings direct experience in IT, telecom, and international trade, including the establishment of overseas vendors in Thailand. Pongpon has built trusted relationships at the highest levels, liaising with senior executives, government ministries, and military leadership on strategic commercial initiatives.

Lee brings decades of hands-on expertise in engineering and commercial management, shaped by a career spanning New Zealand, Papua New Guinea, and Southeast Asia. After ten years teaching building services at Port Moresby Technical College, he settled in Thailand, where he has lived for over 30 years. Lee has directed engineering operations in Thailand, Vietnam, Cambodia, and Malaysia, specialising in complex building systems. As head of electrical engineering for a major Thai construction firm, he managed profitability, cost control, and cross-disciplinary coordination on major developments.